What qualifies as Promotional communication?
Promotional communication refers to any message shared by the RWA or community office that advertises, promotes, or markets a product, service, or offer—particularly when it benefits a third-party vendor or service provider.
Examples of Promotional Communication
- Advertisements from vendors such as security services, plumbers, internet providers, tutors, etc.
- Discounts, offers, or deals promoted by third-party service providers
- Messages encouraging residents to buy, enroll, subscribe, or avail services from a third party
- Commercial banners, flyers, or sponsored announcements from external vendors or partners
Note : Promotional communication will be delivered only to residents who have provided consent to receive such messages, ensuring compliance with DPDP regulations and respecting user communication preferences.
Related Articles
What is the difference between Promotional and Non-Promotional communication?
Communication within the ADDA app is categorized into Promotional and Non-Promotional messages to ensure clarity and transparency for residents. Promotional Communication Commercial advertisements Deals and offers Sponsored announcements These ...
What happens if I disable promotional consent?
Residents have the option to manage their communication preferences for promotional messages within the ADDA app. If you choose to disable promotional consent, the following changes will apply. If you choose to opt out of promotional communications: ...
What qualifies as Non-Promotional communication?
Non-promotional communication includes messages related to society operations, safety, governance, or essential community updates. These communications are necessary for the smooth functioning of the community. Examples of Non-Promotional ...
How does Consent Management benefit residents?
The consent management feature in the ADDA app provides residents with greater control and transparency over the communications they receive. Key benefits include: Full control over communication preferences Clear separation between essential ...
What happens to promotional banners?
Promotional banners within the ADDA app are displayed based on the resident’s promotional consent preferences. If a resident has not provided consent for promotional communication: -> Offers or marketing banners will not be displayed to them within ...